Retention Rate Calculator
Calculate the percentage of users who continue using your product.
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Your retention rate is:
What is retention rate?
Retention rate represents the percentage of users who continue using your product over a given time period. The higher your retention, the better. A higher retention rate indicates that your product is engaging and sticky. To calculate retention rate, divide the number of users retained at the end of a time period by the number of users at the start of a time period.
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