New marketing benchmarks tool. Compare your marketing performance with industry standards!

Markup Calculator

Calculate the ideal markup price on your products.

Your calculation result will show up here.

The selling price will be:

Your profit will be:

What is markup?

Markup is the percentage or amount added to the cost of a product or service to determine its selling price, calculated by dividing the difference between the selling price and cost by the cost, then multiplied by 100. The basic rule of a successful business model is to sell a product or service for more than it costs to produce or provide it. Markup provides businesses with a crucial avenue to cover expenses, generate profit, and reinvest in growth, ultimately ensuring sustainability and long-term success.

Embed this calculator

Put this calculator on your website to increase visitor engagement and get more social shares!

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