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Response Rate Calculator

Calculate your email, SMS, or survey response rate.

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Open Rate:

Reply Rate:

Opened to Reply Rate:

What is response rate?

Response rate in SMS/survey marketing refers to the percentage of recipients who engage or reply to a survey or message. It quantifies the effectiveness of the campaign. A higher response rate indicates greater audience engagement and interaction with the content. This metric is crucial as it helps marketers understand the level of interest and effectiveness of their messaging, enabling them to refine strategies for better results. It also aids in measuring customer satisfaction, gathering feedback, and making data-driven decisions for future campaigns.

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