CPC Calculator
Measure how much you pay for each click on your ads.
Your calculation result will show up here.
Your CPC is:
What is cost per click (CPC)?
CPC measures the average advertising cost of generating one click. Use it to compare campaigns or channels with similar audiences and goals.
How to use this tool
CPC = total campaign cost ÷ clicks. Enter spending and clicks for the same campaign and date range. A positive click count is required.
Example
$500 spent on a campaign with 250 clicks gives a CPC of $2.
Understanding your result
This is the average cost of the clicks received, not a bid or forecast of the next click’s price. Cheap clicks do not necessarily convert; evaluate conversion quality and revenue alongside CPC.
Related tools: CTR Calculator · ROAS Calculator.
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Put this calculator on your website to increase visitor engagement and get more social shares!