New marketing benchmarks tool. Compare your marketing performance with industry standards!

ARPU Calculator

Calculate the average revenue per user.

Your calculation result will show up here.

Your ARPU is:

What is ARPU?

Average revenue per user (ARPU) measures how much revenue you're generating for each active customer. To calculate your ARPU, simply divide your MRR by the total number of active users over the course of a particular month.

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ARPU Calculator

Your calculation result will show up here.

Your ARPU is:

What is ARPU?

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