Free AI Alt Text Generator

What is alt text?

Alt text, short for alternative text, is a brief description added to an image in HTML markup. Its purpose is to provide a textual representation of the content and function of the image, making it accessible to individuals who are visually impaired or using assistive technologies like screen readers. Alt text serves as a substitute for the image, conveying its essential information to users who cannot perceive it visually. It is also displayed in place of the image if it fails to load, ensuring that users still receive meaningful context.

The importance of alt text lies in its role in web accessibility. By providing descriptive text for images, websites become more inclusive and usable for people with disabilities. Alt text enables individuals who are blind or have low vision to understand the content and context of images on the web, allowing them to engage with digital content on an equal basis with sighted users. Additionally, alt text improves search engine optimization (SEO) by providing textual content that search engines can index, potentially increasing the visibility of web pages in search results. Therefore, implementing descriptive and accurate alt text is essential for creating an inclusive online experience and reaching a wider audience.